A method and instrumentation is described capable of streaming potential measurements of various macroscopic surfaces. It differs from other approaches due to the creation of an oscillatory flow of electrolyte solutions through or alongside the sample. This technique offers a wide range of applied flow frequency and amplitude resulting in a fast and highly accurate measurement. This enables the streaming potential detection at rather high ionic strength and in a short time regime, which allows the monitoring of adsorption processes. Streaming potential and applied pressure are measured simultaneously, together with the specific conductivity of the bulk solution, pH value, and temperature. Combining these data, the zeta potential (zeta) for many different material types (fibers, films, foils, granules, and particles) can be calculated. The apparatus comprises reliable and robust measurements, simple handling, a high degree of automation, and advanced software control. With this setup, automated pH and concentration dependent zeta-potential measurements are possible for a variety of analytes and adsorbing species (e.g., ionic strength, surfactants, polyelectrolytes, and proteins); time-resolved measurements are facilitated down to the seconds time scale. The device allows the necessary sample preparation and equilibration outside the instrument using exchangeable sample holders. This offers the opportunity of high sample throughput.