Innovative and community-driven communication practices of the South Carolina cancer prevention and control research network

Prev Chronic Dis. 2014 Jul 24:11:E127. doi: 10.5888/pcd11.140151.

Abstract

The South Carolina Cancer Prevention and Control Research Network (SC-CPCRN) is 1 of 10 networks funded by the Centers for Disease Control and Prevention and the National Cancer Institute (NCI) that works to reduce cancer-related health disparities. In partnership with federally qualified health centers and community stakeholders, the SC-CPCRN uses evidence-based approaches (eg, NCI Research-tested Intervention Programs) to disseminate and implement cancer prevention and control messages, programs, and interventions. We describe the innovative stakeholder- and community-driven communication efforts conducted by the SC-CPCRN to improve overall health and reduce cancer-related health disparities among high-risk and disparate populations in South Carolina. We describe how our communication efforts are aligned with 5 core values recommended for dissemination and implementation science: 1) rigor and relevance, 2) efficiency and speed, 3) collaboration, 4) improved capacity, and 5) cumulative knowledge.

Publication types

  • Multicenter Study
  • Research Support, N.I.H., Extramural
  • Research Support, U.S. Gov't, P.H.S.

MeSH terms

  • Capacity Building
  • Community Networks*
  • Community-Based Participatory Research*
  • Diffusion of Innovation*
  • Evidence-Based Practice / methods*
  • Female
  • Food Supply / economics
  • Food Supply / methods
  • Government Programs
  • Health Communication / methods
  • Health Status Disparities
  • Health Status Indicators
  • Humans
  • Male
  • National Cancer Institute (U.S.)
  • Neoplasms / epidemiology
  • Neoplasms / prevention & control*
  • Outcome and Process Assessment, Health Care
  • South Carolina / epidemiology
  • Survival Analysis
  • United States