A behavioral signature for quantifying the social value of interpersonal relationships with specific others

Commun Psychol. 2024 Sep 6;2(1):84. doi: 10.1038/s44271-024-00132-2.

Abstract

The idea that individuals ascribe value to social phenomena, broadly construed, is well-established. Despite the ubiquity of this concept, defining social value in the context of interpersonal relationships remains elusive. This is notable because while prominent theories of human social behavior acknowledge the role of value-based processes, they mostly emphasize the value of individual actions an agent may choose to take in a given environment. Comparatively little is known about how humans value their interpersonal relationships. To address this, we devised a method for engineering a behavioral signature of social value in several independent samples (total N = 1111). Incorporating the concept of opportunity cost from economics and data-driven quantitative methods, we derived this signature by sourcing and weighting a range of social behaviors based on how likely individuals are to prioritize them in the face of limited resources. We examined how strongly the signature was expressed in self-reported social behaviors with specific relationship partners (a parent, close friend, and acquaintance). Social value scores track with other aspects of these relationships (e.g., relationship quality, aversion to losing relationship partners), are predictive of decision preferences on a range of tasks, and display good psychometric properties. These results provide greater mechanistic specificity in delineating human value-based behavior in social contexts and help parse the motivational relevance of the different facets that comprise interpersonal relationships.